I had just arrived in New York the previous morning on a red-eye flight from the Midwest. From the minute I got into town until 2:30 AM, I was in this little room with an upright piano, just down the street from a Broadway theater, frantically writing the notes the orchestra was about to play.
As the music copyist handed out the violin parts, Rod McBrien, the music producer, looked over at me and said,
“I think it would be a good idea if the violins held a high note at the beginning.”
I showed Rod the score. It was what I had written. He seemed to relax a little. It was the first time we had worked together.
I had only slept two hours in the previous two days, but I wasn’t tired. I was excited. I was here. This was the studio. Today I’d be working with the same musicians and singers that I had heard so many times on Rod’s demo reel:
Click to listen Rod McBrien Demo
The recording session went great and Rod and I were off and rolling on what would become a 30-year collaboration and friendship.
It was while working with Rod that I got the idea to syndicate national quality music and branding campaigns to local advertisers. I will always consider having had the good fortune to work with Rod McBrien one of my life’s greatest treasures.
Gary Michaels is the Founder/Executive Producer of MTI Studios and Gary Michaels Online. Since entering the Brand Syndication field in 1980 he has produced Syndicated Branding Campaigns for over 5,000 local and regional advertisers throughout the US, Canada,New Zealand and Australia. (Photos by Paul Landry)
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